Legal Aspects of Entrepreneurship
Learn the essential marketing concepts and practical commercialization strategies to bring your new venture to market.
Delivery
Online
Duration
12 Weeks
Commitment
8-10 Hours per Week
Instructor Rating
3.8 / 4
By its nature, the law touches on many aspects of entrepreneurship, making it an applicable and versatile topic of study. For aspiring entrepreneurs, it's important to understand how to form the business, work with the initial customers, and hire. For active entrepreneurs, there are critical considerations on employment law, operating policies, and managing contracts. For everyone, the role that the law plays in managing the company, and its associated risks, must be properly understood to navigate challenges and capitalize on opportunities.
This course focuses on the foundational elements of law with initial attention to business formation and organization. We'll explore intellectual property, and how patents, copyrights, trademarks, and trade secrets can influence or impede your success. We'll also examine contracts and financing arrangements important to business creation and growth.
We'll study real-world scenarios and address legal and business issues in a practical manner. You will develop an understanding of what legal activities you may pursue on your own as well as when and how to select and work with an attorney.
We will develop projects in our course to apply your knowledge of new venture formation, intellectual property management, and contracts and financing arrangements. These projects may be applied in real-world contexts for those that are actively developing or managing a new venture.
What You'll Learn
- Develop an understanding of the legal aspects that present opportunities and challenges for entrepreneurs in their company creation and launch.
- Learn how to create, protect, and manage patents, copyrights, trade marks, and trade secrets for your company and its products and services.
- Recognize which legal contracts and agreements are appropriate for entrepreneurial activities, and how to develop and negotiate contracts.
- Understand how the law influences the success of entrepreneurs.
Who Will Benefit
- Aspiring entrepreneurs working to identify a viable new business idea from which to develop their own company.
- Active entrepreneurs seeing to validate and enhance their existing business idea and accelerate their company’s success.
- Corporate professionals interested in understanding how business and technology shape the creation of new products and services by established companies.
- Educators, consultants, and organizational leads desiring to improve their capacity to teach, advise, or empower their constituencies to succeed in startup entrepreneurship or corporate innovation.
Course Topics
Module 1: Introduction to the Legal Aspects of Entrepreneurship
This module includes a welcome to the course, an orientation to our teaching approach and faculty, and an introduction to the legal aspects of entrepreneurship.
Module 2: Fundamentals
Attorney-client privilege. Hiring an attorney. Contracts. Crimes. Raising capital. Business plans.
Module 3: Mechanics of Business Formation
Articles of incorporation. Mechanics of business formation. Board of directors. Board compensation.
Module 4: Organizing Your Business
Business formation. Corporations. Partnerships. Limited Liability Companies. Choosing the right business form.
Module 5: Intellectual Property Fundamentals
Intellectual property. Copyright. Trademarks. Trade Secrets. Overview of patents.
Module 6: Managing Intellectual Property
Protecting your idea with patents. Invention disclosures. Patent application process. IP agreements.
Module 7: Torts
Negligence. Liability. Intentional torts. Remedies. Warranties. Defective products.
Module 8: Contracts
Preparing contracts. Electronic contracts. Common contracts. Sale. Remedies.
Module 9: Raising Capital
Friends and family. Angel investing. Venture capital. Joint ventures. Investment securities. Stock-related agreements.
Module 10: Hiring Employees
Hiring. Employee stock options. Employee status. Employment legislation. Employment agreements.
Module 11: Protecting Consumers and Managing Risks
Consumer protection. Advertising. Competition. Risk management. Compliance management. Insurance.
Module 12: Next Steps
Leaving your job. Going global. Buying or selling a business. Going public. IPO.
Learning Experience
Asynchronous Lectures
Coaching and Mentoring
Live Office Hours
Peer Interactions and Networking
Project-Based Learning
Real-World Assignments
Faculty
Wilson L. White
Maryland Technology Enterprise Institute
University of Maryland
Wilson L. White is a results-oriented leader with nearly 20 years of experience in technology as a software developer, a patent lawyer and more recently as the global head of government affairs and public policy for several of Google's core business units. As an executive member of the policy team at Google, he has a broad set of leadership responsibilities, including: managing a global team responsible for government affairs and public policy strategy for the company’s core businesses; developing and executing Google’s advocacy initiatives on artificial intelligence, privacy and security, competition, broadband access, financial inclusion, intellectual property and content policy and other issue areas; and advising senior product and business leadership on public policy implications of the company’s product decisions.
In addition to his work at Google, he is a faculty member with the Maryland Technology Enterprise Institute at the University of Maryland. He teach courses on the legal aspects of entrepreneurship for the Master of Professional Studies in Technology Entrepreneurship and Corporate Innovation and in the undergraduate program.
Before joining Google's public policy team, he was a patent litigation attorney on Google's legal team and a patent litigator at the Kilpatrick Townsend & Stockton LLP in Atlanta. Prior to that, he served as a federal judicial law clerk to the Honorable Alexander Williams, Jr. on the U.S. District Court for the District of Maryland.
Over the past two decades, he's acquired significant experience forming, scaling and leading diverse and high performing teams in complex and dynamic environments. As an engineer, lawyer, teacher, mentor and coach, he thrives on helping people and organizations solve their biggest challenges.
Take a Peek at Legal Aspects of Entrepreneurship
Our no-cost pre-application is the first step to the formal application, and allows our admissions team to give you a preliminary assessment of the strength of your application.
